Should Companies Face Stricter Rules on "Green" Marketing Claims?
Official title: Environmental claims and the
Why This Matters
Ever bought something because it said "green" or "sustainable" on the label? You're not alone. But how do you know those claims are true? This consultation looked at whether companies should have to prove their environmental marketing isn't just spin. Stronger rules could mean less greenwashing and more honest choices at the store.
What Could Change
The Competition Bureau could issue new guidance on what counts as a misleading environmental claim. Companies making vague "green" promises without evidence could face enforcement action. New rules might require businesses to back up claims like "carbon neutral" or "recyclable" with real proof.
Key Issues
- What evidence should companies need to back up environmental claims?
- How should the Competition Act apply to greenwashing?
- What types of environmental claims are most misleading to consumers?
How to Participate
- This consultation is now closed. You can review the original consultation page to understand what was asked.
- Browse the written submissions from over 100 respondents including industry groups, environmental organizations, and individual Canadians.
What Happened
The Competition Bureau received written submissions from over 100 respondents including federal departments, industry associations, environmental groups, law firms, and individual Canadians. Submissions came from sectors including agriculture, energy, finance, manufacturing, and retail. All public submissions are now available for review.